30-Oct-2025 3:05 PM CST - Business Wire Forrester Research Reports 2025 Third-Quarter Financial Results Forrester Research, Inc. (Nasdaq: FORR) today announced financial results for the third quarter ended September 30, 2025, with contract value at $288.1 million, down 7% compared with the prior year. Despite ongoing market uncertainty, we delivered operating margin and EPS growth this quarter, said CEO and Chairman George F. Colony. On the heels of the two-year anniversary of our generative AI tool, Izola, we recently launched Forrester AI Access, a new self
28-Oct-2025 8:00 AM CST - Business Wire Forresters 2026 B2B Marketing, Sales, And Product Predictions: B2B Companies Will Lose More Than $10 Billion Because Of Ungoverned Use Of Generative AI According to Forresters (Nasdaq: FORR) B2B marketing, sales, and product predictions, as more B2B buyers adopt generative AI and conversational search tools to gather faster insights, marketing, sales, and product leaders are facing intense pressure to integrate genAI into their go-to-market applications to keep up. Yet 19% of buyers using these AI applications feel less confident in their purchasing decisions due to inaccurate or unreliable information provi
28-Oct-2025 8:00 AM CST - Business Wire Forresters 2026 B2C Marketing, CX, & Digital Business Predictions: One-Third Of Brands Will Erode Customer Trust Through Self-Service AI According to Forresters (Nasdaq: FORR) 2026 B2C marketing, customer experience, and digital business predictions, the rapid adoption of generative AI is exposing fragmented vendor ecosystems and increasing consumer skepticism. In 2026, a third of companies will harm experiences with frustrating AI self-service. The pressure to cut costs will cause companies to deploy customer-facing genAI chatbots and virtual agents prematurely and in contexts where theyre unlikely
28-Oct-2025 8:00 AM CST - Business Wire Forresters 2026 Technology & Security Predictions: As AIs Hype Fades, Enterprises Will Defer 25% Of Planned AI Spend To 2027 According to Forresters (Nasdaq: FORR) 2026 technology and security predictions, AI will face a reckoning next year the gap between inflated vendor promises and the value delivered to enterprises is widening, forcing a market correction to align expectations with reality. With fewer than one-third of decision-makers able to tie the value of AI to their organizations financial growth, CEOs will lean more on their CFOs to approve AI investments based on thei
28-Oct-2025 8:00 AM CST - Business Wire Forresters Prognosen zu B2C-Marketing, Kundenerfahrung und digitalem Geschft fr 2026: Ein Drittel der Marken wird durch Self-Service-KI Kundenvertrauen verlieren Laut den Prognosen von Forrester (Nasdaq: FORR) fr das Jahr 2026 in Bezug auf B2C-Marketing, Kundenerfahrung und digitales Geschft fhrt die rasante Verbreitung generativer KI zu einer Fragmentierung der Anbieter-kosysteme und einer zunehmenden Skepsis der Verbraucher. 2026 wird ein Drittel der Unternehmen die Kundenerfahrung durch frustrierende KI-Self-Services verschlechtern. Unter dem Druck, Kosten zu senken, werden Unternehmen vorschnell GenAI-Chatbots und virtue
16-Oct-2025 10:45 AM CST - Business Wire Forrester Research To Broadcast Its 2025 Third-Quarter Earnings Conference Call Forrester Research, Inc. (Nasdaq: FORR) will broadcast its third-quarter earnings conference call at 4:30 p.m. ET on October 30, 2025. The call will be available at Forrester.com. Investors who wish to hear the call should log on at least 15 minutes prior to the broadcast. Participants may pre-register for the call here. Instructions are provided to ensure that the necessary audio applications are downloaded and installed. Users can obtain these programs at no
30-Oct-2025 3:05 PM CST - Business Wire Forrester Research Reports 2025 Third-Quarter Financial Results Forrester Research, Inc. (Nasdaq: FORR) today announced financial results for the third quarter ended September 30, 2025, with contract value at $288.1 million, down 7% compared with the prior year. Despite ongoing market uncertainty, we delivered operating margin and EPS growth this quarter, said CEO and Chairman George F. Colony. On the heels of the two-year anniversary of our generative AI tool, Izola, we recently launched Forrester AI Access, a new self
28-Oct-2025 8:00 AM CST - Business Wire Forresters 2026 B2B Marketing, Sales, And Product Predictions: B2B Companies Will Lose More Than $10 Billion Because Of Ungoverned Use Of Generative AI According to Forresters (Nasdaq: FORR) B2B marketing, sales, and product predictions, as more B2B buyers adopt generative AI and conversational search tools to gather faster insights, marketing, sales, and product leaders are facing intense pressure to integrate genAI into their go-to-market applications to keep up. Yet 19% of buyers using these AI applications feel less confident in their purchasing decisions due to inaccurate or unreliable information provi
28-Oct-2025 8:00 AM CST - Business Wire Forresters 2026 B2C Marketing, CX, & Digital Business Predictions: One-Third Of Brands Will Erode Customer Trust Through Self-Service AI According to Forresters (Nasdaq: FORR) 2026 B2C marketing, customer experience, and digital business predictions, the rapid adoption of generative AI is exposing fragmented vendor ecosystems and increasing consumer skepticism. In 2026, a third of companies will harm experiences with frustrating AI self-service. The pressure to cut costs will cause companies to deploy customer-facing genAI chatbots and virtual agents prematurely and in contexts where theyre unlikely
28-Oct-2025 8:00 AM CST - Business Wire Forresters 2026 Technology & Security Predictions: As AIs Hype Fades, Enterprises Will Defer 25% Of Planned AI Spend To 2027 According to Forresters (Nasdaq: FORR) 2026 technology and security predictions, AI will face a reckoning next year the gap between inflated vendor promises and the value delivered to enterprises is widening, forcing a market correction to align expectations with reality. With fewer than one-third of decision-makers able to tie the value of AI to their organizations financial growth, CEOs will lean more on their CFOs to approve AI investments based on thei
28-Oct-2025 8:00 AM CST - Business Wire Forresters Prognosen zu B2C-Marketing, Kundenerfahrung und digitalem Geschft fr 2026: Ein Drittel der Marken wird durch Self-Service-KI Kundenvertrauen verlieren Laut den Prognosen von Forrester (Nasdaq: FORR) fr das Jahr 2026 in Bezug auf B2C-Marketing, Kundenerfahrung und digitales Geschft fhrt die rasante Verbreitung generativer KI zu einer Fragmentierung der Anbieter-kosysteme und einer zunehmenden Skepsis der Verbraucher. 2026 wird ein Drittel der Unternehmen die Kundenerfahrung durch frustrierende KI-Self-Services verschlechtern. Unter dem Druck, Kosten zu senken, werden Unternehmen vorschnell GenAI-Chatbots und virtue
16-Oct-2025 10:45 AM CST - Business Wire Forrester Research To Broadcast Its 2025 Third-Quarter Earnings Conference Call Forrester Research, Inc. (Nasdaq: FORR) will broadcast its third-quarter earnings conference call at 4:30 p.m. ET on October 30, 2025. The call will be available at Forrester.com. Investors who wish to hear the call should log on at least 15 minutes prior to the broadcast. Participants may pre-register for the call here. Instructions are provided to ensure that the necessary audio applications are downloaded and installed. Users can obtain these programs at no